Matt Koulermos founded AdWaken.ai in February 2024 after working years as a Creative Director with a background rooted in Interactive Art Direction. His experience includes two Super Bowl campaigns for KIA, leading a global rebrand for FIJI Water, and roles at Ogilvy New York, David&Goliath and The Wonderful Agency.

Since 2024, AdWaken has produced multiple national and regional commercials for broadcast, as well as CTV, across categories. In 2026, Matt Koulermos became a Dreamina Creative Partner, collaborating with the AI platform on emerging tools and workflows.